Bhubaneswar: The Odisha government on Friday launched a 44-day statewide campaign to make all Gram Panchayats child labour free, with the initiative beginning on Mahatma Gandhi Jayanti and continuing until Children’s Day on November 14.
The campaign began with the adoption of a Resolution Against Child Labour in Gram Sabhas across the state. It is being implemented with the Gram Panchayat as the primary unit of action and seeks to build community participation in efforts to prevent and eliminate child labour.
Chief Minister Mohan Charan Majhi released a video message appealing to people across Odisha to actively participate in the campaign and contribute towards making the state child labour free.
Deputy Chief Minister and Women & Child Development Minister Pravati Parida, along with the Ministers of Labour & ESI and Panchayati Raj & Drinking Water, also released video messages urging citizens and stakeholders to work together towards making every Gram Panchayat child labour free.
The campaign will use existing grassroots institutions and government mechanisms rather than creating parallel structures. These include Panchayati Raj Institutions (PRIs), schools and School Management Committees (SMCs), Mission Shakti Self-Help Groups, frontline workers and the Labour administration.
For coordinated implementation, the Panchayati Raj and Drinking Water Department, Mission Shakti and School & Mass Education Department have issued joint communications, with the Labour & ESI Department taking the lead in initiating the campaign.
The campaign has three key strategies.
The first focuses on school retention and community sensitisation to prevent school dropouts and address factors that may push children into labour.
The second involves joint enforcement drives by multiple departments, standardised rescue protocols and post-rescue rehabilitation measures for children found engaged in labour.
The third aims to strengthen grassroots mobilisation through PRI representatives to ensure sustained community participation and ownership.
Under the campaign, Gram Panchayats will be encouraged to engage local communities, identify vulnerable children, promote school attendance and retention, and raise awareness about the harmful effects of child labour.
They will also facilitate coordinated action whenever instances of child labour are identified.
The government said the campaign recognises the need for collective responsibility in eliminating child labour, with families, communities, educational institutions, local governance bodies and government departments expected to contribute to the effort.
The 44-day campaign seeks to translate the commitment towards a Child Labour Free Odisha into sustained grassroots action, with community participation, departmental convergence, prevention, enforcement and rehabilitation forming the key pillars of the initiative.